The secret to success in a cut-throat retail market is to shift a brand’s relationship with its trade partners from a strictly transactional one to one that is more humane. Designing a mutually beneficial scheme and incentive structures, maintaining swift and reliable two-way communication, transparent pay-outs, and fostering emotional connections through customised rewards and experiences are the most crucial aspects of this partnership.
RewardPort considers all these criteria as it builds and manages the ideal loyalty programs using our knowledge across industries.
To strengthen ties with the proper channel sales partners and to execute the perfect channel partner program the right channel loyalty platform is crucial. Our loyalty solutions are built with advanced features. With our assistance, you may inspire your resellers, distributors, and dealers and maintain their lifetime interest in your brand.
Our features are enlisted below:
Low-Cost Rewards with a Rs. 10 Start
You will receive high perceived value rewards that begin at low expenses for channel partner programs.
A Variety of Awards
We provide a tempting variety of goods and services in the following categories: experiences, health & wellness, entertainment, travel, physical goods, and at least 15 more.
Last Mile Delivery
Pin codes are provided throughout India.
Served by Own Cannels
Channel partner programs can be delivered through a variety of channels, such as online, offline, app-based, SMS-based, and web-based.
Options for Instant Rewards
Everyone enjoys rapid satisfaction, and there are many options available.
Options for Digital Rewards
Choose from digital incentives including OTT platform coupons, e-learning credits, home exercise and yoga apps, and more.
Curated Rewards According to Style
Rewards are chosen to fit your target audience’s lifestyle and to significantly improve their day-to-day experience.
Platform Technology
Gamify your programmes with fun features like a virtual lucky draw, a digital scratch card, and more.
Program Based on Tiers
For dealers and channel partners, you can run a well-designed tier-based program that encourages participants to accrue more points and claim more prizes.
A Relationship that Involves all Stakeholders
- Emotional: We consider the feelings of dealers and channel partners and communicate with them.
- Financial: We make sure that the channel partners eventually reap financial rewards.
- Rewarding: Programs are made to guarantee that channel partners and dealers are rewarded for their devotion.
Types of Campaigns That Can Be Executed
Retailer Program
The retail sector is rapidly evolving. They have a lot of information to learn and a lot of things they need to do. Whether it’s keeping up with the most recent developments in omnichannel retail, interacting with their most devoted followers on social media, or comprehending how technology and mobile are reshaping how businesses accept payments. For your retailers, RewardPort develops programs to boost their performance.
Dealer Program
A dealer program is an internet marketing campaign where we, the manufacturer, and your dealers are the focus. This implies that B2B marketing specialists assist your dealers with their B2B web promotion. Increasing the demand for your items at your dealers is the goal. So, this solely applies to your items. We continue our B2B-specific marketing initiatives in the interim.
Recognition Program
Employee motivation programs encourage workers to perform well by rewarding them for their effort and commitment. They are intended to uphold high standards of conduct, give staff encouragement, and feedback, and recognise significant accomplishments in public.
Channel or Trade Loyalty Program
A long-term organised incentive program to give trade partners more financial rewards is known as a trade or channel loyalty program. It is a potent method for creating devoted, lasting bonds with trade/channel partners like resellers, dealers, etc.
Influencer Loyalty Program
Keep current influencers enthusiastically committed to supporting your cause. Influencer loyalty programs will help you recruit and retain influencers and create a troop of them for your promotional needs.
This partner program grows stronger when you develop a unique channel for the influencers and gather data over time. Utilise influencers to connect with a growing client base.
Conclusion
Channel partner programs help you maintain a motivated and happy army of business partners. RewardPort is a rewards platform which can help you start your desired channel partner program quickly and as per your budget.
RewardPort’s modern approach to incentives allows you to target the younger generation of channel partners more easily. At the same time, you can also monitor and track the performance of your incentive program.
Related Article: How to choose the right loyalty partner for your brand?
Frequently Asked Questions
Can I refer prospects to your website as my partner?
Yes, you can refer prospects to your partner's website. A prospect can be anyone, i.e., your existing customer, business partner, or client, and referring prospects is one of the best ways to generate more leads for a particular website. As per some studies, leads get generated five times faster through referrals.
How much time/commitment is required to participate in the Partner Program?
The time or commitment required to participate in a partner program is not fixed, but it varies depending on several factors. The more committed you are, the higher your revenue projections.
Is there a cost to becoming a partner?
There is no direct fee charged for becoming a partner, but there might be an annual membership fee associated with every plan. So, the cost to become a partner depends on the plan you choose.
How long is the partnership agreement?
The length of a partnership agreement depends on how strong the partnership is. It can be as low as one year for some partners, whereas for others, it can go up to three years or even longer. It depends on what plan you choose and how often you want to get it renewed.
