The FMCG industry is experiencing a seismic shift in how brands engage with their supply chain partners. Gone are the […]
The Consumer Packaged Goods (CPG) industry is undergoing a revolutionary transformation, and it’s happening in the most unexpected place: the […]
Cultural Intelligence Series: Expert insights on culturally-intelligent channel partner management in Indian markets Q: Why do internationally successful dealer programs […]
Here’s the thing about the top 1%. They don’t just do things better. They do different things entirely. While 99% […]
In India, the festive season isn’t just a cultural event—it’s a business opportunity worth billions. Industries like building materials, FMCG, […]
Here’s the thing about the top 1%. They don’t just do things better. They do different things entirely. While 99% […]
Shocking Truth: 78% of Indian companies are measuring their loyalty programs wrong—and it’s costing them millions. Here’s what happened when […]
India’s distribution landscape is undergoing a fundamental transformation. Traditional dealer relationships built on personal connections and informal agreements are giving […]
The Consumer Packaged Goods (CPG) industry is undergoing a revolutionary transformation, and it’s happening in the most unexpected place: the […]
Rajesh runs a paint distribution business in Pune. Last year, he worked with seven different paint manufacturers. This year? He’s […]
How do successful manufacturers keep their dealer networks motivated and loyal? The dealer network forms the backbone of most manufacturing […]
In an era defined by global competition, product parity, and rapidly shifting market dynamics, businesses are placing a renewed emphasis […]