
Rajesh runs a paint distribution business in Pune. Last year, he worked with seven different paint manufacturers. This year? He’s […]

How do successful manufacturers keep their dealer networks motivated and loyal? The dealer network forms the backbone of most manufacturing […]

In an era defined by global competition, product parity, and rapidly shifting market dynamics, businesses are placing a renewed emphasis […]

Launching a channel partner program is exciting, but the real challenge lies in making sure it runs smoothly from start […]

In today’s fast-paced business world, speed is everything. The sooner you can launch your channel partner program, the quicker you […]

Imagine trying to motivate a team where everyone has different roles, responsibilities, and goals. What excites a distributor might not […]

The concept of offering rewards and incentives to encourage a desired behavior is not restricted to end customers now. Businesses […]