Incentives and reward schemes may be approached in a novel way with gamification. Gamification can enhance consumer engagement and improves […]
Many different components of a business, such as customers, users, workers, and technology, one of the most difficult challenges for […]
Let’s just agree to the fact that the road ahead for most of the brands, big or small, is punctuated […]
Any form of promotion during Covid is quite a sensitive matter. There is a very fine line between notifying your […]
The Novel Coronavirus has impacted almost everything, right from people’s lives to businesses to economies. According to the IMF, the […]
It is absolutely appalling how Coronavirus has changed our world dramatically in just a few months’ time. At one end […]
Target marketing is the most effective form of marketing to fulfill the end goals of each business i.e. ROI and […]
“I do not love rewards!”, said nobody. Rewards are always exciting and free vouchers always boost the motivation of the […]
Nurturing relationships with the customers is a significant aspect to shape a brand. Sales promotion strategies can do wonders for […]
What is the first thing that comes to your mind when you hear the word ‘Gamification’? Though it is seen […]
Retaining your current customers isn’t going to be easy anymore unless businesses are flexible to bring innovative changes with the […]
What is a customer loyalty program? It is a full-fledged marketing plan to retain a brand’s loyal customer base. A […]