What better way to show your appreciation for your customers than to send them a customer appreciation gift on special […]

If you’re an online retailer, you should think about incorporating sweepstakes into your marketing strategy. They’re an efficient marketing channel […]

Running Facebook contests is a tried-and-true method of gaining likes, followers and creating thrill around a product or brand. It’s […]

Incentives are used by successful organizations to reward and motivate employees, customers, and other stakeholders to engage in certain behaviors […]

Every marketer desires more leads, signups, and subscribers while spending as little money as possible. Every day, businesses and causes […]

The world is becoming more digital. Digital has gained an influential position with consumers of almost all sorts whether it […]

A channel partner is a person or organization that collaborates with a manufacturer or producer to promote and sell their […]

People frequently discuss the employee-employer relationship and how it affects the job. The less discussed fact, however, is the employee’s […]

As an entrepreneur or marketer, you are probably intrigued by some brands that have a cult-like following. Their customers remain […]

Loyalty programs are designed to reward your most valuable customers. Businesses choose to implement a rewards program to retain current […]

Why is sales incentive important? To increase sales, you must have a sales team that is motivated and engaged in […]

Incentive awards signal recognition of good performance from employees, which leads to more of the same behavior in the future. […]