Strengthening Retailer Engagement with Infra Market
A national incentive program was launched to strengthen retailer engagement, leading to an increase in the sales of Infra Market products. By introducing a loyalty system, retailers accumulated points for each product sold, which could be redeemed against a diverse product catalog on a quarterly basis.Post points updation the Sales representative can redeem his points when the redemption window opens through a SMS
Objective: Incentivize retailers to boost sales of Infra Market products
Audience: Retailers
Location: Pan India
OUR CASE STUDY
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